Sat 28 Feb 2009 Tom Wilson New Media / Skype / Social Media / Video / youtube 1 comment / / /

Skype 4.0 version …A great communication tool

I have been really impressed with the new 4.0 version of Skype. My wife and I use it to talk to our neices and her sisters and friends. It is great to communicate with and stay in touch with family and friends. The video seems clearer in the new version as well sound. You can add […]Read more

Mon 23 Feb 2009 Tom Wilson Internet Marketing / Media Revolution / Social Media / Sustainable Tourism / Tourism Internet Marketing / Video / Web 2.0 / youtube 1 comment / / / / / / / / / /

User Generated Content and Tourism Marketing – Australia Publications

The Sustainable Tourism Cooperative Research Centre in Australia has recently released two documents in 2008 to help the tourism industry understand  user generated content, social media, web 2.0, and tourism marketing.  They are  1) Consumer -Generated  Web- Based Tourism Marketing. and 2...Read more

Fri 20 Feb 2009 Tom Wilson Sustainable Tourism / TIAC / Tourism Research / tracking marketing results 1 comment / / / / / / /

TIAC releases its new report – Tourism & Travel Trends 2008

 TIAC, the Tourism Industry Association of Canada recently released its Tourism & Travel Trends 2008 publication which looks at the last ten years from 1998 – 2007 of the tourism industry and identifies trends in various sectors.  Some of these sectors include  Tourism Demand &...Read more

Fri 06 Feb 2009 Tom Wilson A Couple of Chicks / Canada e-Connect Conference / Google earth / Online Revealed Conference / Technology Tools for Tourism Operators / Tourism E-Marketing / Tourism Internet Marketing / Tourism Research / Tourism Technology / tracking marketing results / Web 2.0 / web analytics / youtube 1 comment / / / / /

Google’s New Programs and the Importance of Video in Search

Google continues to stay at the forefront with new programs with the latest Google Earth 5.0 – Ocean and Google Latitude .  I was impressed with the videos of the ocean and details of Google earth 5.0 – Oceans.  However, I agree with the crticis and reviewers about Latitude…do...Read more

Sun 01 Feb 2009 Tom Wilson Canada e-Connect Conference / Destination Branding / Internet Marketing / Marketing Gets Personal / performance based marketing / Prometeus - The Media Revolution / Social Media / Technology Tools for Tourism Operators / Tourism E-Marketing / Tourism Internet Marketing / Tourism Research / Tourism Technology / tracking marketing results / Uncategorized / Video / Web 2.0 / web analytics / web reports Comments Off on 2009 Canada e-Connect Highlights / / / / / / /

2009 Canada e-Connect Highlights

Canada e-Connect 2009 Conference  provide a number of highlights…here are mine – 1) Dr. Ian Fenwick – DigiMarketing – The New Imperative session.  The 4 p’s of digital marketing – permission, participation, particulars, personalization. Privacy vs...Read more

Sun 01 Feb 2009 Tom Wilson Canada e-Connect Conference / Destination Branding / Internet Marketing / Marketing Gets Personal / Media Revolution / New Media / Online Travel / performance based marketing / Tourism E-Marketing / Tourism Internet Marketing / Tourism Research / Tourism Technology / tracking marketing results / Travel Blog / Uncategorized 4 comments / / / /

100% Online Marketing in 2009 – Tourism Montreal

If there was a major bold statement that came out of Canada E-Connect, it was from Tourism Montreal when it announced in the CTC/PMO/DMO’s view of e-Tourism Strategy session that Tourism Montreal was going 100% with online marketing in 2009. There were a lot of heads turning and many thinking...Read more

Thu 29 Jan 2009 Tom Wilson Canada e-Connect Conference / New Media / Online Travel / performance based marketing / Social Media / Tourism E-Marketing / Tourism Internet Marketing / tracking marketing results / Uncategorized 3 comments / / / / / / / / / /

Video Rules at Canada e-Connect

Canada e-Connect conference clearly showed video must be in your social media and e-marketing plan for your business and destination. Video allows you to showcase the experience and reviews by people on a medium used extensively in the global & connected world. Rob Hughes, Manager,...Read more

Thu 29 Jan 2009 Tom Wilson Adwords / Canada e-Connect Conference / Emerging Tourism Markets / European On-Line Travel / google analytics / Internet Marketing / Marketing Gets Personal / New Media / Online Travel / performance based marketing / Podcasts / Search Engine Optimization / SEO / Social Media / Tourism E-Marketing / Tourism Internet Marketing / tracking marketing results / Web 2.0 / web analytics / youtube 1 comment

DigiMarketing – The Imperative by Dr. Ian Fenwick

Dr. Ian Fenwick, co-author of DigiMarketing, was keynote speaker in Day 1 of the Canada e-Connect conference and did not disappoint the audience.  He began with a quote by Canadian William Gibson – “The future is already here, it is just not evenly distributed”.    Marketers...Read more

Thu 22 Jan 2009 Tom Wilson A Couple of Chicks / Canada e-Connect Conference / Canada e-Tourism Council / Emerging Tourism Markets / Internet Marketing / Marketing Gets Personal / New Media / Online Travel / performance based marketing / Technology Tools for Tourism Operators / TIAC / Tourism E-Marketing / Tourism Internet Marketing / Tourism Technology 1 comment / / / / / / / / / / / / / /

Canada e-Connect Starts Today

Canada e-Connect Conference , Canada’s e- Strategy Conference, hosted by TIAC starts its program today in Toronto. One hundred and eighty six people from across Canada from British Columbia to Newfoundland & Labrador as well Yukon have registered including presenters for the second...Read more

Fri 16 Jan 2009 Tom Wilson A Couple of Chicks / Canada e-Connect Conference / google analytics / Google Maps / Internet Marketing / Marketing Gets Personal / Media Revolution / On-Line Booking / Online Revealed Conference / Online Travel / performance based marketing / Podcasts / Search Engine Optimization / SEO / Social Media / tracking marketing results / Video / Web 2.0 / web analytics Comments Off on Tourism Trends 2009 – Part 2 – Online Marketing

Tourism Trends 2009 – Part 2 – Online Marketing

2009 will see a significance focus by the tourism industry towards online marketing. e-Strategies will be developed to a) reach target markets, b) interactive media & content – maps, podcasts, video, c) social media campaigns &  networking,  4) better communication with...Read more