Sustainable Tourism

Fri 29 Oct 2010 Tom Wilson Engage / Experience economy / experiences / Marketing Gets Personal / memorable / Memorable experiences / New Media / On-Line Booking / Online Travel / performance based marketing / Podcasts / Search Engine Optimization / SEO / Social Media / Sustainable Tourism / Technology Tools for Tourism Operators / Tourism E-Marketing / Tourism Internet Marketing / Tourism Research / Tourism Technology / tracking marketing results / travel blogs / Web 2.0 / web analytics / web reports / Web Site Statistics / youtube 1 comment / / / / / /

Edge of the Wedge Podcast – The Tough Questions

At Rocky Harbour, Newfoundland, the 23rd course of the Edge of the Wedge at GMIST,  is taking place this week, August 25-28, with participants from Atlantic Canada attending the 4 day experiental travel course with instructors Nancy Arsenault, Celes Delvar and Todd Lucier. A question and answer...Read more

Sun 07 Mar 2010 Tom Wilson Maps / New Media / Online Travel / SEO / Social Media / Sport Tourism / Sustainable Tourism / Tourism Internet Marketing / Tourism Technology / travel blogs / Video / Web 2.0 / youtube Comments Off on Olympic Moments / / / / / / / / / / / / / / / /

Olympic Moments

Like many Canadians I was touched by the Olympics and the many special moments it brought to us. It was easy to be proud Canadians from the Olympic Torch Run to the Closing ceremonies. Here are my moments – 1) Olympic Torch Run in Baddeck 2) Opening ceremonies – bringing in the flag...Read more

Tue 12 Jan 2010 Tom Wilson Cabot Trail / Cape Breton / Cape Breton ISland / Ecotourism / Emerging Tourism Markets / Green Travel / Hike the Highlands Festival / Marketing Gets Personal / Nova Scotia Tourism / NS Tourism / Sustainable Tourism / Tourism Victoria County / TourismVC / Victoria County Comments Off on Cape Breton featured in National Geographic Book -10 Best of Everything / / / / / / / / / / / / / /

Cape Breton featured in National Geographic Book -10 Best of Everything

Cape Breton is featured twice in National Geographic’s Book “Ten Best of Everything“. First as one of the top cycling routes in the world and of course that would include Cabot Trail.  Both Outside and Bicycling, two US publications, agree the Cabot Trail is an outstanding...Read more

Sat 08 Aug 2009 Tom Wilson Destination Branding / Ecotourism / Emerging Tourism Markets / Green Travel / Green your Business / Internet Marketing / Marketing Gets Personal / Media Revolution / New Media / On-Line Booking / Online Travel / performance based marketing / Search Engine Optimization / SEO / Social Media / Sustainable Tourism / Tourism E-Marketing / Tourism Internet Marketing / Tourism Research / Tourism Technology / tracking marketing results / Travel Blog / Video / Web 2.0 / web analytics / Wiki / youtube Comments Off on Tourism Futures National Conference – Re-Defining the Future / / / / / / /

Tourism Futures National Conference – Re-Defining the Future

I have always been impressed with the work of my mates in Australia for the innovation in growing the tourism Industry. Three of my favorite examples are the Tourism e-Kit, Come Walkabout campaign and Australian Experiences Industry Toolkit.  I am adding Tourism Futures National Conference...Read more

Sat 08 Aug 2009 Tom Wilson Cape Breton / Cape Breton ISland / Destination Branding / Destination Cape Breton Association / Green Travel / Marketing Gets Personal / Nova Scotia Tourism / NS Tourism / Sustainable Tourism / Tourism Research / Tourism Victoria County / TourismVC / Travel Blog / Victoria County Comments Off on Cape Breton – Third best Island in the World / / / / / /

Cape Breton – Third best Island in the World

  The readers of Travel & Leisure Magazine have voted in the 14th annual poll, and determine the winners in the World’s Best Awards for hotels, islands, cities, airlines, cruises and more. In the Island category, Cape Breton moved up from 10th in 2008 to 3rd place in 2009  for the best...Read more

Sat 27 Jun 2009 Tom Wilson Destination Branding / Emerging Tourism Markets / European On-Line Travel / Internet Marketing / New Media / Nova Scotia Tourism / NS Tourism / On-Line Booking / Online Travel / performance based marketing / Search Engine Optimization / SEO / Social Media / Sustainable Tourism / Technology Tools for Tourism Operators / TIANS / Tourism E-Marketing / Tourism Internet Marketing / Tourism Research / Tourism Technology / tracking marketing results / Travel Blog / Video / Web 2.0 / web analytics 1 comment / / / / / / / / / / / /

Tourism Partnership Renewed

Atlantic Canada Tourism Partnership (ACTP) between, ACOA, four provincial governments tourism departments – NS Tourism, Culture & Heritage, NB Tourism & Parks, Tourism PEI, and NL  Tourism, Culture & Recreation, and the four tourism industry associations – TIANS, TIANB,...Read more

Tue 12 May 2009 Tom Wilson Cape Breton ISland / Destination Cape Breton Association / Emerging Tourism Markets / Internet Marketing / Marketing Gets Personal / New Media / Nova Scotia Tourism / NS Tourism / Online Travel / Research Division / Social Media / Sustainable Tourism / Tourism E-Marketing / Tourism Internet Marketing / Tourism Research / Tourism Technology / tracking marketing results / Web 2.0 Comments Off on Let’s Talk: Tourism Business Forum / / / / / / / /

Let’s Talk: Tourism Business Forum

  The spring series of Let’s Talk : Tourism Business Forum comes to Cape Breton on Friday, May 15th at Gaelic College, St. Ann’s, from 9:00 am. to 12:00 noon. This forum provides an opportunity for organizations and businesses to meet and discuss together the promotion and development...Read more

Sun 26 Apr 2009 Tom Wilson Emerging Tourism Markets / google analytics / Internet Marketing / Marketing Gets Personal / Media Revolution / New Media / On-Line Booking / Online Travel / performance based marketing / Prometeus - The Media Revolution / Search Engine Optimization / SEO / Social Media / Sustainable Tourism / Technology Tools for Tourism Operators / Tourism E-Marketing / Tourism Internet Marketing / Tourism Research / Tourism Technology Comments Off on Travolution Summit followed by many on Twitter / / / / / / / /

Travolution Summit followed by many on Twitter

One of the new and unique ways of following a conference today is by a twitter group. Travolution Summit 2009 , a one day conference on tourism online marketing, held on April 21 at Renaissance Chancery Court in London, UK,  was tag #travsummit when you go to twitter search . Because Twitter only...Read more

Mon 23 Feb 2009 Tom Wilson Internet Marketing / Media Revolution / Social Media / Sustainable Tourism / Tourism Internet Marketing / Video / Web 2.0 / youtube 1 comment / / / / / / / / / /

User Generated Content and Tourism Marketing – Australia Publications

The Sustainable Tourism Cooperative Research Centre in Australia has recently released two documents in 2008 to help the tourism industry understand  user generated content, social media, web 2.0, and tourism marketing.  They are  1) Consumer -Generated  Web- Based Tourism Marketing. and 2...Read more

Fri 20 Feb 2009 Tom Wilson Sustainable Tourism / TIAC / Tourism Research / tracking marketing results 1 comment / / / / / / /

TIAC releases its new report – Tourism & Travel Trends 2008

 TIAC, the Tourism Industry Association of Canada recently released its Tourism & Travel Trends 2008 publication which looks at the last ten years from 1998 – 2007 of the tourism industry and identifies trends in various sectors.  Some of these sectors include  Tourism Demand &...Read more