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Tue 13 Dec 2011 Tom Wilson blogs / Engage / experiences / Maps / Media Revolution / Mobile Marketing / twitter / web analytics / youtube Comments Off on What will be your “Web Presence” in 2012 ? / / / / /

What will be your “Web Presence” in 2012 ?

You notice I said web presence and not website.  Today’s global market requires you to be in several channels to show your web presence as well engage with your customers.  These channels include social media – facebook, twitter, flickr,  a blog,  video – youtube,  maps,...Read more

Thu 20 Oct 2011 Tom Wilson Engage / experiences / Internet Marketing / Media Revolution / New Media / Online Marketing Strategy / Social Media / Tourism E-Marketing / Tourism Internet Marketing / Tourism Research / twitter Comments Off on Two New Books on Social Media / / / / / /

Two New Books on Social Media

Two new social media books that recently  caught my eye were – 1) The End of Business as Usual, by Brian Solis and 2) No Bullshit Social Media by Jason Falls and Erik Deckers. The End of Business as Usual is Brian Solis second book. His first book was the highly successful publication...Read more

Wed 12 Jan 2011 Tom Wilson Blog / experiences / google analytics / Google Maps / Maps / New Media / Nova Scotia Tourism / NS Tourism / SEO / Social Media / Technology Tools for Tourism Operators / TIANS / travel blogs / twitter / Video / web analytics / youtube 1 comment / / / / / / / / / / / / / / /

Nova Scotia Social Media Cafe

A beautiful early morning sunrise, and a property with friendly bunny rabbits, provided the perfect setting for NS Tourism Social Media Cafe at White Point Beach Resort.  Twenty three delegates shared their expertise to assist NS Tourism move their social media strategy forward. The top three...Read more

Fri 03 Dec 2010 Tom Wilson Internet Marketing / New Media / Social Media / twitter Comments Off on Changing Trends of Festivals & Events / / / / /

Changing Trends of Festivals & Events

Recently, I was able to attend the Events Nova Scotia in Port Hawkesbury and Victoria County’s Festival and Event Workshop at Gaelic College, St. Ann’s, and notice the amazing changes taking place in Festivals and Events. Many events are moving away from traditional marketing to...Read more

Fri 11 Jun 2010 Tom Wilson Cape Breton / Cape Breton ISland / Emerging Tourism Markets / Engage / Experience economy / experiences / Google Maps / Internet Marketing / Marketing Gets Personal / Media Revolution / memorable / Memorable experiences / Social Media / Tourism E-Marketing / Tourism Internet Marketing / Tourism Research / Tourism Technology / travel blogs / twitter / Video / Web 2.0 / web analytics / Web Site Statistics / youtube 1 comment / / / / / / / / / / / /

Watch, Listen, Learn – Celtic Heart of North America

Celtic Heart of North America officially launched its website   at  the Celtic Music Interpretive Centre in Judique with a ceilidh. The ceilidh showcased  some of the many unique experiences the Celtic Heart of North America co-op provides on Cape Breton Island. There was a square set,  a...Read more

Thu 29 Apr 2010 Tom Wilson Cape Breton / Cape Breton ISland / Google Maps / Maps / New Media / Nova Scotia Tourism / NS Tourism / Slideshows / Social Media / Technology Tools for Tourism Operators / Tourism E-Marketing / Tourism Internet Marketing / Tourism Web sites / Travel Blog / travel blogs / twitter / Victoria County / Video / Web 2.0 / youtube Comments Off on Ingonish Tourism Communication Day / / / / /

Ingonish Tourism Communication Day

The Ingonish Tourism Steering Committee rcently held its annual Communication Day at  Smokey Recreational Community Center with  a good crowd in attendance. Chair, Donald Jardine, welcome everyone to the 4th annual Communication Day. Councillor Larry Dauphinee, District 6, Municipality of...Read more

Mon 12 Apr 2010 Tom Wilson Blog / blogs / Canada e-Tourism Council / Cape Breton / Cape Breton ISland / Celtic Colours Festival / Destination Cape Breton Association / Nova Scotia Tourism / NS Tourism / Online Travel / Social Media / Tourism E-Marketing / Tourism Internet Marketing / Tourism Technology / Travel Blog / travel blogs / twitter / Victoria County / Video / Web 2.0 / www.localsknow.ca / youtube Comments Off on Less Than 2 Weeks – Cape Breton to host its First Social Media Conference / / / / / / / / / / / / / / / / / / / /

Less Than 2 Weeks – Cape Breton to host its First Social Media Conference

Excitement is building for Cape Breton’s first Social Media Conference on April 22, 2010 at Inverary Resort, Baddeck.  The conference program has been finalized and online registration and payment is going well. Three keynote speakers are featured at this one day conference – Ms. Terri...Read more

Sun 21 Mar 2010 Tom Wilson Engage / New Media / Social Media / twitter / Video / Web 2.0 / youtube Comments Off on Engage by Brian Solis / / / / /

Engage by Brian Solis

One of the newest books out on Social Media that is catching everybody’s eye is “Engage: The Complete Guide for Brands and Businesses to Build, Cultivate and Measure Success in the new Web” by Brian Solis.  It is available for purchased at Amazon – $18.77  (CDN) and...Read more